ove our roucs
A Free 14-Day Challenge to
Unlock the True Power of Storytellingfor Your Handmade Brand!
In This Challenge You Will:
Reconnect With Your Craft
Take a moment to rediscover the magic of your creative journey.
Forge Authentic Connections
Post consistently for the 14 days to build a supportive community around your handmade wonders - it works!
Promote With Purpose
Learn how to showcase your products in a way that resonates, creating genuine interest from potential customers.
Presented by Jennifer Wright,
Woodworking and Fibre Artisan of Canoes and Creativity
& Trout Lake Creations
Inspired by Elizabeth Gilbert's uplifting "Love Letters to Myself," I decided to bring a touch of magic to the handmade community. In the spirit of Gilbert's self-love letters, I envisioned a unique twist – writing love letters to our own creations. Perfect for Valentine's Day! To infuse excitement and value, the challenge blossomed with imaginative prompts, charming vintage cupid fairies, and enticing prizes for active participation. Please join us in this delightful journey of self-appreciation and creativity!
Does This Sound Like You?
Struggling to define and communicate your brand effectively?
Feeling disconnected from your target audience?
Confused about how to stand out in a crowded market?
Seeing a lack of engagement and interaction with your handmade products?
Here's What Benefits You Get From the Challenge
Ignite conversations with your customers through meaningful stories.
Strengthen customer bonds by showcasing the soul behind your creations.
Rediscover Your Passion
Craft. Connect. Captivate.
Reconnect with the love that fueled your craft's inception.
Elevate your marketing by sharing stories that resonate.
How Does the Challenge Work?
Daily Prompts: Receive thoughtfully crafted prompts designed to unveil the unique stories behind your products, including Canva templates.
Expert Guidance: Benefit from expert tips and insights shared by Jenn, a teacher with 20 years of experience in the classroom, and 10 years of experience in the handmade industry.
Interactive Community: Join a warm community of fellow artisans. Share your stories, support others, find "your people."
Receive Valuable Resources: Earn points by posting and by commenting on each others' social media posts, to be redeemed for handmade tools from the Trout Lake Creations Digital Shop.
🌟Ready to love your products on a whole new level? Sign up today and let your Artisan Magic journey begin! 🎨
Get to Know Me...
I am a Mother of two wonderful teens, a Wife of a big teddy bear husband, and a Dog Mom to a sweet fluffy girl. I LOVE Northern Ontario, in particular our lakes and forests. When I'm not crafting, I'm reading (audiobooks these days) or bingeing shows like Games of Thrones, Below Deck (my guilty pleasure!), and The Morning Show.
As an individual, I am Jenn (rhymes with Ken!)...a teacher at heart whose journey spans academics, sports, and the realm of creativity. My story unfolds in Ontario, Canada, where I became a dedicated teacher and, after facing health challenges, transformed into a local artisan and entrepreneur.
In my pursuit of empowering others, I've created a collection of digital planners, organizational tools, and creative printables, merging practicality with self-expression.
My unique blend of teaching, coaching, and artistic skills serves as a foundation for guiding women in establishing their brands and unleashing their creative potential. With unwavering determination and a belief in the extraordinary capabilities within each Creative, I've ventured into the eCommerce space, offering resources that empower women to overcome challenges, embrace their dreams, and discover the extraordinary within themselves. Plus, I make workshops fun!
While I'm taking a break from making pretty things from wood and fibre, here is a peek at my favourite past Canoes and Creativity products.